Dr. Ellis and Julie Thannum, APR worked together with other district staff on a Baseline Communications Assessment — a stress test on current communications practices. The ensuing report uncovered multiple tiers of action; items to "do now," "do soon," or "do later."

Top priorities? A detailed communications plan to guide efforts, and a commitment to keeping school staff and families informed via e-newsletters.

Since then, the CESO Communications team has had the pleasure of operating in our expertise — jump-starting department functions, from photography and social media to content development, bond planning, and brand marketing.